Ongoing media campaign to create brand awareness and launch a new product to the market while improving SEO by targetting high profile national and online press.
Energy Ball Recipes – Founder Victoria Prince
Who: The UK’s first vegan energy ball snack kit delivered to your door.
Project: Ongoing media support to raise the profile of the brand and gain regional, trade and national PR.
Success: During the project Energy Ball Recipes went from Kickstarter launch to selling in iconic British store Selfridges in just 12 months. Highlights for PR include specialist vegan publications Veggie TV, Vegan Food and Living, Vegconomist and Vegan Living, regional BBC Radio and TV as well as regional and business publications. National coverage included Metro, Marie Claire, The Sun and Woman magazine. The kist were also reviewed by 2018 XFactor finalist Sam of Liverpool singing sensation LMA choir.