Creative Word PR has been supporting art project Making Trails in raising awareness of how the arts can support the rejuvenation of High Streets post pandemic. Read their latest coverage in leading Government trade publications Public Sector Executive and LocalGov. Showcasing the success of the independent art trails in increasing footfall and instilling a senseContinue reading “Making Trails hits the headlines with bid to save Britain’s struggling High Streets”
Tag Archives: pr
Regional PR a dying art or a powerful ally?
When it comes to PR the power of the local press can sometimes be underestimated. Unfortunately, the 1500 regional newspapers, 600 radio stations and numerous regional broadcasters can be seen by some as the poor relation to the big bright lights of the national news. I often hear “nobody reads their local newspaper anymore,” “everyoneContinue reading “Regional PR a dying art or a powerful ally?”
Could art be the answer to saving Britain’s struggling High Streets?
Towns are being urged to embrace outdoor art as a way of saving Britain’s dying High Streets and increasing footfall in struggling towns. Despite positive steps, footfall in UK town centres is still well below pre-pandemic levels, as many shoppers turn to the convenience of online shopping with nearly 50 stores a day closing onContinue reading “Could art be the answer to saving Britain’s struggling High Streets?”
Hiking with a Viking to encourage sustainable school travel
Burton school children have been encouraged to walk to school with a Viking in a bid to ease congestion and reduce pollution. For Walk to School Week Outwoods Primary School, in Harehedge Lane, took part in a series of activities to encourage families to ditch the car and get active while walking to school. DesignedContinue reading “Hiking with a Viking to encourage sustainable school travel”
7 reasons your PR is failing
Frustrated that your PR doesn’t seem to be getting the reaction you had hoped? Feel confused as to the benefits and not seeing the results you had wanted? You could be making these common mistakes when it comes to PR for SMEs. Used right PR can be a great asset and have multiple benefits forContinue reading “7 reasons your PR is failing”
Why good PR is about more than just a press release
So, you’ve got a big event coming up, won an award, seen sales soar or you are starting to launch a new product? You just need to send out a press release right? When it comes to PR there is a lot more to getting good coverage then writing a press release and sending itContinue reading “Why good PR is about more than just a press release”
What makes a good story a winning pitch for a journalist?
Every day journalists receive hundreds of press releases from businesses keen to get their story in the news. With only a small number of stories chosen for each publication how do you make sure your press release makes the cut? What makes a good story turn into winning media coverage? Having worked in the mediaContinue reading “What makes a good story a winning pitch for a journalist?”
Derby Tech Company recognised as ‘NHS hero’ for its support during the pandemic
Derby communications and telecoms specialist EVAD receives national recognition for its role in supporting the NHS during the pandemic. EVAD’s Think Healthcare service has made access to healthcare simpler for patients by freeing up time and capacity at busy GP surgeries across the country. The company, which has seen its innovative integrated telecoms service nowContinue reading “Derby Tech Company recognised as ‘NHS hero’ for its support during the pandemic”
PR Moment for Creative Word PR
Creative Word PR has been chosen alongside other PR professionals to talk about the issue of mental health in the industry for a trade magazine. PR Moment, a leading publication for the PR industry, asked for an insight in to the industry and how practitioners can support their mental health through the pandemic. Cheryl Morris,Continue reading “PR Moment for Creative Word PR”
Printers supporting next generation
Birmingham print, stationery and office supplies specialists LG Davis has received national recognition for their support in helping apprenticeships in the industry. The family run firm was chosen to feature in The Guardian’s recruitment report on supporting students for their work with helping young people to join an industry with an aging population. Speaking toContinue reading “Printers supporting next generation”
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